厦门大学会计学科教师与研究生系列Seminar"之四

题    The Use of Social Media to  Detect Corporate Fraud – A Case Study

报告人:熊  枫  助理教授


主持人:张国清  教授  

    间:2017年4月11(星期二)15:00-17:30

    点:厦门大学嘉庚409

 

论文摘要:  This study discusses the practice of corporate fraud in today’s  business world, including its undesired economic consequences. Using an actual  case as an example, this case study illustrates that it is difficult for  stakeholders to discover instances of alleged corporate fraud if only  traditional media outlets are used. Therefore, this study examines how the use  of social media tools, including Twitter, contribute to corporate fraud  detection, focusing on fraud that is represented as manipulation of information  delivered to stakeholders. This study provides further support for the use of  social media platforms for corporate fraud detection.